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Tim Cook Says Apple Price Increases Are 'Unavoidable' Due To Memory Costs

Jun 18th 2026, 16:00 by BeauHD

An anonymous reader quotes a report from MacRumors: Apple is raising its prices to offset the high cost of memory and storage, CEO Tim Cook told The Wall Street Journal. Apple is no longer able to absorb the increased prices and will need to pass some of the cost on to consumers. "Unfortunately, price increases are unavoidable," said Cook. "We're doing our best to mitigate the huge increases that are being passed to us, and we've been trying to shield our customers from the increases, but the situation has become unsustainable." Growing demand for memory and storage chips from AI companies has led to chip shortages and higher costs. The Wall Street Journal suggests Apple will need to increase device costs "substantially" to maintain its current profit margins given the cost of memory chips and SSDs. Research firm TechInsights claims Apple will need to make the iPhone 18 Pro around $270 more expensive to keep its existing profit margin. Apple is struggling more with memory chips, but storage chips are also an issue. "There's less supply at a time when consumers want devices and the memory guys are passing along huge price increases," Cook told The Wall Street Journal. Cook said Apple will use its cash to increase memory supply, but he did not give details on what that means. Apple does not plan to create its own memory and storage factories. "We can't do everything," Cook said. "We know what we're good at." Cook likened the memory shortages to a hundred-year flood. "I've never seen anything like it in any area in over 40 years," he said. Further reading: Smartphone Market To Shrink 15% This Year Due To Memory Crisis

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You Can No Longer Fly Or Purchase a Drone In Beijing

Jun 18th 2026, 15:00 by BeauHD

Longtime Slashdot reader schwit1 shares a report from PetaPixel: China dominates the consumer drone market, so it is perhaps surprising that it is no longer possible to fly or even purchase a drone in Beijing. The new law that passed last month makes it illegal to buy, rent, or fly a drone without prior approval from the authorities. Users must also complete an online training session and pass a test on drone regulations. Under the new rules, drone users are also not allowed to repair or replace their drones in Beijing. Not only that, but a drone in a repair shop must be picked up in-person, rather than sent back by delivery. The BBC reports that drones must now be registered before being brought into and out of the Chinese capital. "I have to apply for permission for each flight, which is very inconvenient," drone enthusiast Steven Wang tells CNN. "And starting this year, the wait time is getting longer, and the reasons for rejection are becoming more vague." Despite China being the birthplace of the consumer drone industry, it is increasingly difficult for hobbyists to fly there. Beijing authorities say that the rules are made to "strengthen the management of unmanned aerial vehicles" and "safeguard the security of the capital."

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Brian Johnson, Special Effects Artist Behind 'Space: 1999,' Dies At 86

Jun 18th 2026, 11:00 by BeauHD

Special-effects designer Brian Johnson, known for his groundbreaking work on Space: 1999, The Empire Strikes Back, Alien, and Aliens, has died at the age of 86. Johnson began his career creating models and explosions for Gerry and Sylvia Anderson productions, later designed the iconic Eagle Transporter, and became one of science fiction cinema's most influential behind-the-scenes artists. Longtime Slashdot reader sandbagger remembers the SFX legend, writing: "The Space: 1999 Eagle is one of the great space ships of science fiction."

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China's EV Price War Was Built On Cars Sold At a Loss

Jun 18th 2026, 07:00 by BeauHD

Longtime Slashdot reader schwit1 shares a report from Autoblog: For years, the Chinese auto industry has employed a hostile price war to kneecap global competitors. Armed with massive state subsidies, cheap raw materials, and an aggressive "scale-first" business model, Chinese automakers flooded the market with electric vehicles priced so low that legacy manufacturers stood no chance to compete. How did they do it? Simple, they couldn't. They did it anyway. Reports from CarNewsChina show that Chinese automakers have been selling vehicles at a loss until a recent law passed by the Chinese government banned below-cost sales of new vehicles. During the ongoing sales slump in China caused by rolled-back subsidies and direct government intervention banning below-cost sales, the truth behind the rapid expansion of the Chinese auto industry has been exposed. "By the first quarter of 2026, China captured 32 percent of the global auto market, with its New Energy Vehicles (NEVs) controlling an incredible 61 percent of global share," the report notes. Yet that dominance has come at a steep cost: throughout 2025, "the profit margin for China's auto industry plunged to 4.4 percent and dropped further to a historic low of 3.2 percent in early 2026." "Gross profit, not net profit, per vehicle, plummeted to a mere $2,000. We can expect the net figure to be loss-making." Autoblog adds: "Data shows over 70 percent of Chinese car sales were loss-making. This left more than half of the country's auto industry in the red. Great Wall Motor (GWM) even saw net profits drop 17 percent despite steady revenue growth." China's EV price war has now hit a wall. New regulations are discouraging below-cost sales, rising material costs are forcing automakers to cut discounts and raise prices, and reduced tax incentives are weakening domestic demand. To sustain growth, manufacturers are increasingly turning to exports.

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